Newsletters have a long history with the Boston News-Letter being the first to appear in the US back in 1704. A newsletter is used to communicate news to a targeted audience including announcements, accomplishments, new developments and events or learning experiences. It can also be used to bolster morale, uniting and motivating teams, rewarding achievements, welcoming new staff and establishing credibility. It is important to be clear on the purpose for your newsletter so that you can make them compelling, dynamic and engaging. Select a catchy name for your newsletter that is synergistic with your group that will remain in the forefront of the minds of the recipients and help them look forward to receiving future issues. Newsletters should be written with topics that will interest the audience and in a format that is easy to navigate and catch attention.
Newsletters can be printed in individual or full color on various types of paper. If you have more text than artwork, a matte paper is usually best and if you have more artwork than text, a silk or gloss coated paper is usually best. Newsletters can contain multiple pages that are usually stapled together with two staples and can be mailed in a variety of formats. Always proof read to insure spelling and punctuation correctness. We can help you select the best format for mailing so that it is received by the recipient with the best appearance and most economic postage cost.
Please call us for help designing and printing your newsletters as an effective communication with just the right appearance to make the best impression on the recipients or contact us through our website to request a quote or place an order.