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Maintaining a Balanced Marketing Diet

 

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Filed Under: marketing, business communications, marketing boston, marketing cambridge, marketing campaign, marketing strategies, marketing techniques, strategy, Uncategorized

The Re-Branding of Curious George

Many people are unaware of the origins of Curious George. For the youngsters who love the books and TV show today, George is just an adorable little monkey who happens to live with a man in a[…]

Filed Under: marketing, re-branding, small business strategy, strategy, Uncategorized

What can Captain Kirk Teach Us About Business?

Building a successful business can be a challenge for anyone.  Whether you're a lifelong Trekkie or only know the character's name in passing, here are six Captain Kirk/William Shatner (the actor[…]

Filed Under: marketing, Boston, business communications, Business practices, Cambridge, small business strategy, strategy, successful companies, transparency in business, Uncategorized