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Ya can't socialize Bricks and Mortar without flesh and blood

Still looking for that magic button?

The one that says "click here" and your bricks and mortar business will immediately blossom into real-time web, high flying business growth, just like the app developers in the Innovation Marketplace of neato software tools.

Not going to happen! Certainly not without hard work and your commitment and involvement! The tool makers will be making the profits. App developers, like gold rush suppliers of pick axes and Gold Prospectors tools are the ones who will make off with your money.

The recent study done by BIA and Kelsey Group notes that 97% of consumers use online media when researching products and or services in their local area. We got this information from The City of Boston's Socialize Brick and Mortar initiative.

Kendall PRess has entered the Technology Challenge for Innovators precisely because Boston HAS 19 distinct business districts across the City. We're pretty excited at the thought of helping. We'd like to be selected as a finalist and show our stuff. In the meantime, if your business wants to grow sales and "keep it local," you should contact us. We've done it in Kendall Square for some 27 years by meeting the evolving needs of our clients. One thing that hasn't changed? The human face that's both here and on any social media initiative or "app" that we work with.

We know. We are a local business that has built our growth on reputation, trust and loyalty and not discounts or coupons.

Here's a quick checklist you'll need to help us, help you:


  • Be passionate about what you do.
  • Identify the people who are most likely to be interested in what you offer.
  • Share that passion with your intended audience using a variety of vehicles for Business Communications.
  • See what Happens
  • Measure results
  • Review, Modify and Repeat as needed
    Get a good partner. One who has been in business for 27 years, like Kendall Press; One who has walked the walk to transitioning to a real-time- Business Communications Company, like Kendall PRess.Give us a call. We can help leverage the value of Boston Main Streets. We have stats. We're glad to share our secret sauce.

Filed Under: marketing, Celebrate Community
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