Business Cards and Letterhead
Business stationery plays an important role in establishing a company’s brand identity. The objective is for the public to identify the company from their brand identity and demonstrate that the company is serious and reliable.
In addition to letterhead, effectively designed business cards provide a bold first impression with your prospective customers, and put your contact information right at their fingertips when they are ready to buy. They should provide a positive visual image and the fonts, colors and paper should be compatible and complement each other.
Business cards can be portrait or landscape, flat or folded and they can be printed on one or two sides. Printing on the second side can be used for translations or to convey a uniqueness about your business. They should be simple, elegant and easy to read as a way to communicate with your customers. The logo should be the most prominent and eye catching element on the card so that you are remembered. The paper for business should be usually thicker and you can use rounded corners, folding, a different size, die cutting, foil stamping, embossing or engraving to further the uniqueness. Always hand people more than one card so that they can share it with an associate. We can help you combine these elements to optimize the impact of your message.