Newer technologies and distribution channels have made some people question the effectiveness of direct mail marketing in today’s business world. But smart marketers continue to find success using direct mail. A recent study from MarketingSherpa found that 79% of more than 1000 marketing professionals questioned still consider direct mail to be effective or very effective marketing.
And why not? Done properly, direct mail marketing can deepen customer loyalty and increase front-of-mind awareness for a company and its brand.
Kendall Press offers an in-house direct mail department which can produce, print, package, and deliver your direct mail program to the post office. Our full-service capabilities can handle both custom and standard direct mail campaigns. Please click on the following services to learn more or just give us a call to discuss your next project.