Effectively and Efficiently Engage Your Audience With Direct Mail

Direct mail continues to be an essential and ever-evolving element of the marketing mix. Executed effectively, it combines the tangible impact of print with the advancements of digital technology. This approach enables companies to engage with audiences precisely where they are, fostering genuine and meaningful interactions.

Kendall Press excels in overseeing and executing direct mail services for a diverse range of corporate clients, from small businesses to large enterprises. Our advanced production facility is equipped with the latest technology. We implement best practices, in conjunction with the USPS, and stringent quality control to guarantee effective direct mail campaigns that meet tight deadlines and deliver a strong ROI.

Our team of specialists is equipped to help you craft a comprehensive and economical direct mail strategy. This strategy covers everything from initial planning and design to the final stages of printing and distribution, ensuring your message connects with and engages your audience.

Our comprehensive direct mail services include:

Planning
Setting Objectives and Strategy
Defining Messaging
Developing the Timeline
Data Processing
Acquiring Lists
Cleaning and Prepping Databases
Applying CASS (Coding Accuracy Support System) to ensure a high percentage of mail delivery.
Applying NCOA (National Change of Address) to update addresses in your mailing list using USPS information.
Presorting the mailing to save on postage and increase the speed of mail delivery.
Mail Preparation
Addressing, Folding, Inserting, Tabbing
Prepping Mailing Trays and Tubs
Mail Induction
Leverage Seamless Acceptance to automate the entry and verification of the mailing using electronic documents and Intelligent Mail Barcodes.
Deliver to the USPS facility as close to the final destination as possible to secure the lowest postal rates.
Tracking and Reporting
Using the USPS Informed Visibility tool to track each mail piece at all stages in the delivery cycle.
Leveraging multiple methods for measuring response and conversion rates like QR Codes, Campaign and Personalized URLs, Codes, Coupons and Trackable Phone Numbers.

Please call us at 617-354-2584 or email us at [email protected] to learn how our mailing expertise and services can help you achieve your objectives.

Effectively and Efficiently Engage Your Audience With Direct Mail

Planning

Data Processing

Mail Preparation

Mail Induction

Tracking and Reporting

Services

Company

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